A newly formed company had developed and manufactured innovative land decontamination machinery that could clean contaminated land and produce a saleable product from the waste, which could boost the local economy in remote areas.
The required a clearly written proposal template that could be easily tailored to suit potential buyers’ unique requirements. The information they currently had was extremely detailed and technical and did not demonstrate clearly the wide range of applications the machinery could undertake.
A comprehensive document template, including charts, diagrams and images, was developed, which included notes and indicators for modifying the template to suit each potential contract.
In addition, as their innovative product was potentially controversial, they requested a guide to media relations and PR management.